Call For Paper

CUE-24 THEME

“CSR, Sustainable Development and Performance”

There is a strong link between Corporate Social Responsibility (CSR), sustainable development (SD) and the performance of organizations in general, and businesses in particular. By adopting CSR practices, companies often seek to reduce their environmental impact, promote ethical practices and engage with their stakeholders to ensure sustainable development. Companies that focus on the green economy also seek to reduce their environmental footprint while developing sustainable products and services to meet the needs of a society that is increasingly sensitive to the issue of preserving our ecosystem.

In recent years, there has been a large number of academic publications by researchers and institutional reports by experts and practitioners related to sustainable development and CSR issues. The stated objective is to initiate and explore a new development model for the organization and the human being under the economic, environmental and societal prism. These economic and societal transformations lead to changes and mutations at the level of the company and the organization in general, in order to adopt new business models. Indeed, whatever the size of the company, conquering new markets, controlling costs, optimizing sourcing and adopting clean production processes for a better sustainable satisfaction of stakeholders are becoming the new challenges of the future.

The question of the articulation of CSR, sustainable development and performance, examined in all its facets, undoubtedly represents a major research object that deserves to be explored and studied. Although the results of bibliometric research have shown that corporate social responsibility is one of the most decisive levers of sustainable development and that performance, governance and management are also closely linked, the fact remains that the theme remains topical and challenges the community of researchers and practitioners today more than ever.

As part of the 2030 sustainable development strategy, Morocco, like other African and Mediterranean countries, has made remarkable progress in terms of CSR and sustainable development, as evidenced by the environmental dynamic set in motion in recent years in the various economic sectors and the operationalization programs of the national charter for the environment and sustainable development.

The objective of this edition is to capitalize on the knowledge created during the last two editions in terms of strengthening links between business and academia, and to perpetuate a framework for reflection and sharing around the topics of CSR, sustainable development in relation to the performance of organizations in general, and businesses in particular.

Within this framework, scholarly contributions will take a cross-sectional look at the various theoretical and managerial approaches to the problem of the CSR – sustainable development – performance link, and above all the experiences of companies committed to this new development model.

Papers may deal with theoretical, methodological or empirical research topics, and will address the following questions: What are the explanatory factors of the links between CSR, SD and Performance? How can CSR be a decisive factor in the SD of companies? How can CSR impact the sustainable performance of the company? How can the green economy develop a new generation of green companies?

This interdisciplinary symposium paves the way for researchers and practitioners from all fields of research in the social sciences in general, and in economics and management in particular; research work focused on SMEs, associations and NGOs in the African and Mediterranean context is highly sought after.